Work With Me
Done-for-you Website and Course builds
Webinar, Workshop, & Lead Magnet Funnels
TEMPLATE STORE
The Groundwork Plan
- Laying your business framework -
Course / Membership Build
Immersive Kajabi courses and memberships that give customers the transformation they desire! Build a customer-centric product that your students LOVE!
You've raised expectations, now let's deliver!
You’ve done so much work to sign up your students, and that’s just the beginning.
Now you need to keep them, engage them, and get them the results they signed up for.
Stand out to your ideal audience with a great customer experience.
What successful programs must have:
Welcome and Onboarding strategy to keep customers eager and engaged. Deliver on the expectations they signed up for to reduce the usual drop-off.
Easy for customers to find what they want. Layout and navigation are so important to reduce frustration and ensure customers can quickly access the new content and live calls.
A way for your customers to be heard and get quick support. Give added value with resources that suit a range of learning styles. And automate as much as possible and have enough energy for your customers!
Book a call to meet, see if we can work together, and chat in-depth about your needs.
STARTING AT $797
WEBSITE BUILD
Ready to build your "brand" new home?
Let’s design & build your Kajabi website with both strategy & beauty-focused design in mind.
You want your customer's journey from beginner to buyer to be as frictionless as possible - but how lovely if you could take them along the scenic route too!
Let's turn your website into a destination, the journey's end for your ideal customer rather than a short-lived stopover to somewhere else.
If you feel that...
You don't want to spend so much time reaching customers on social media but need a destination to send leads to.
You are spending time you don't have to try to match your site design (reality) to your imagination (dream) but coming up short.
You’re battling to work out what automation goes where and which email format to use in each situation.
... then book a call to meet, see if we can work together, and chat in-depth about your needs.
STARTING AT $1500
Webinar/Workshop/Freebie Funnels
Set up a Webinar, Workshop, or Lead Magnet funnel to pull your ideal audience into your ecosystem. They include where required:
Opt-in setup: registration, confirmation, automation, email sequence
Event setup where required including event reminder emails and automation
Replay page where required
Offer, checkout, custom landing pages, and automation for paid webinars and workshops
Post-event warm-up email sequence connected to the main launch.
Custom extras:
Automated Event Calendar you can use again & again
Event Setup & Planner Sheet you can keep using
*Emails written and provided by you.
Starting at $550
The Branch & Bloom Plan
- AIDS FOR BUSINESS GROWTH -
A standalone service or as an add-on to the Groundwork Plan. A bundle of selected templates from the Digital Business Template Store. Also available to purchase singly from the Store.
INCLUDED TEMPLATES
✔ Interactive Launch Calendar
✔ Email Marketing Planner & Tracker
✔ Course Setup Planner & Tracker
✔ Designer Google Doc Template
Once purchased, we will book a call to set up the templates.
INVESTMENT & SETUP
OPTION 1: Standalone service option - $275
Simply make your purchase and you'll get immediate access to your digital products including short, instructional videos on each
OPTION 2: As an add-on to The Groundwork Plan - $175
After you have signed up for The Groundwork Plan (course/membership, or website build, or funnel creation, you'll receive a link to purchase the Option 2 add-on.
The Ecosystem Package
- AIDS FOR BUSINESS GROWTH -
Additional services to support a self-sustaining digital business. Purchase either as a standalone service or as a add-on the The Groundwork Plan (Course/Website/Funnel Build)
TEMPLATES INCLUDED
✔ Interactive Launch Calendar
✔ Email Marketing Planner & Tracker
✔ Course Setup Planner & Tracker
✔ Designer Google Doc Template
Once purchased, we will book a call to set up the templates.
INVESTIMENT & SET UP
OPTION 1: Standalone service option - $500
Simply make your purchase and you'll get immediate access to your digital products including short, instructional videos on each
OPTION 2: As an add-on to The Groundwork Plan - $375
After you have signed up for The Groundwork Plan (course/membership, or website build, or funnel creation, you'll receive a link to purchase the Option 2 add-on.
GET IN TOUCH
• About Anno Torr • Working solo since 2011
I've been in business online long enough to remember when “digital” was still a selling point.
A short introduction
— 01
How this started
Since 2011, I've been running an online business as a solopreneur. Started with a South African digital wildlife-friendly garden magazine and plant library (that I'm currently building an app for), wandered into the online course and coaching space in 2020, and taught myself most of what I know along the way - photography, website design, digital magazine layout, writing, marketing, and a little coding.
Which means I arrive at AI work with a lot of context about how real businesses actually run, and very little patience for advice that only makes sense in a demo.
When ChatGPT arrived properly on the scene, I did what any curious, slightly obsessive solopreneur would do. I started experimenting. I did my fair share of reading think-pieces about it and watching far too many YouTube videos. Shiney object syndrome was R.E.A.L.
But made sure I balanced it with actually using it, breaking things, learning what worked, noticing what didn't, and gradually building a clearer picture of where AI is genuinely useful and where it just produces a more sophisticated kind of mess.
I grew a healthy level of AI scepticism (seriously eye-rolling scepticism), and dislike for all the hype, I spot repetitive patterns and wording copied around this space, and strip it from my work. You're welcome to call me out on overused AI-industry vocab; it's honestly hard to keep up with it. :)
Smart, capable business owners who are perfectly competent in their field simply want to know how to use these tools without rebuilding their entire way of working.
They don't have time to sit through tutorials that too often skip the bits they need, or be scared into thinking they've somehow already fallen behind. I am so tired of reading that!
— 02
What I noticed
fairly quickly
A lot of the AI content I kept coming across skipped the middle. Not the complete beginner stuff, and not the deeply technical stuff, but the actual detail that sits between the two.
The kind of thing where a tutorial says "download Claude for Desktop, here's the link" and then jumps straight to the exciting bit, leaving Windows users quietly battling an installation issue with no idea why. This was exactly my experience, so I now cover this in my workshops. And the relief in the room when someone finally explains the bit that got skipped is fairly telling.
That's the gap I work in.
I help business owners use AI in a way that fits their actual business - with a particular fondness for 50+, given that I'm 64.
Not the shiny demo "you'll be transformed by Friday" version. The version that works in real life, with real workflows, real time constraints, and a realistic amount of patience for yet another tool that was supposed to make things simpler.
— 03
How I think about this
AI should fit the business. The business should not be rebuilt around AI.
That sounds obvious. And yet a lot of AI advice leads with tools and novelty, pushing you toward the newest release before anyone has looked at whether your current workflow is actually ready for it.
Yes, to make the most of AI in your business, some things do need to be improved or changed. (Quick side-glance at busy business owners with messy to no structures and processes). Files need to be organised. Workflows need to make sense. Processes need to be clear enough for AI to have something sensible to work with.
But that's a different kind of change from "try this tool to set up a new business in 3 days." Get the foundations right first, and AI becomes genuinely useful.
Skip that part, and you won't know your a$$ from your 💪.
I'm not here to sell you on the newest tool or convince you that a workflow I saw in someone's carousel will sort your business out. I'm here to help you think more clearly about where AI fits, and then either help you put that into practice or point you in a sensible direction.
— 04
A few things that might help you decide if I'm the
right fit
I've been self-taught and self-employed for a long time, which means I have a fairly low tolerance for advice that sounds impressive in theory and quietly falls apart the moment you try to apply it to an actual business. I care more about whether something is genuinely useful than whether it's new, exciting, or currently trending.
I work with people who are sceptical (again, a must in this AI environment), capable, and a bit tired of being sold something when the seller doesn't have a clue about them or their business. They don't want to be talked down to.
They don't want hype. They want a clear explanation, a sensible plan, and some confidence that what they're building actually makes sense for their business.
If that's you, I'd love to meet you.
If you're looking for someone to get enthusiastic about the latest AI release and tell you it's going to change everything, that's not me. There are plenty of those around, and they post very frequently.
— 05
The Short Version
I've been in the online business since 2011. I've been learning and using AI since 2020.
I work solo, I think clearly, and I help people use AI in a way that fits the business they're actually running, not the one someone else decided they should have.
If you'd like to see what that looks like in practice, the 'Work With Me' page is a good next step.
— 06
One More Thing
I keep a deliberately small client load. That's not a scarcity tactic, it's just how I do good work.
When I'm helping someone work out where AI fits their business, I need to actually think about their business, not run the same process on everyone and call it personalised.
If the timing isn't right, getting on my Workshop list is the easiest way to stay in the loop.
READY WHEN YOU ARE
A clear explanation.
A sensible plan.
If you'd rather talk it through than read
another page, that works too. One short
conversation is usually enough to know if
we're a fit.
AI guide and educator. Practical AI for small
business owners, lean teams, and people who
want to use it without the hype and tinsel.
anno@annotorr.com | annotorr.com
© 2026 Anno Torr
The AI is not your asset, your IP is